HTC Status Microsite
Take Your Facebook For A Test Drive
As Creative Director, I worked with Art Director Amanda Coleman to write, storyboard and produce this interactive site that allowed the audience to actually see, post, and interact with their real Facebook account in a virtual HTC Status - right in their browser.
How do you introduce the world's first smartphone with a dedicated Facebook button?
Using Facebook Connect, the audience was guided through all the ways the Facebook button allowed one click access to the most used social features of the phone.
Doodle animation was used as a design element to help simplify and explain many of the advanced features of the phone - making for an animated and fun experience.
Creative Lead: Charles Wood
Art Director: Amanda Coleman
3D Producer: Vinny Argentina
Production: Matt Gillespie, David Woods.